Mailchimp + Salesforce Integration Part 1
Setup & Sync Contacts

This is the first video of our comprehensive 9-part series on the MailChimp to Salesforce Integration. In this series, we'll guide you through extending the functionality of the MailChimp AppExchange package, empowering you to harness the full potential of this powerful integration.

In this video, we'll dive deep into how to install and configure the MailChimp AppExchange Package and explain in detail how the integration works between the two applications. Learn how to setup queries that will tag your contacts in MailChimp and how to use Segments to filter for Contacts based on Salesforce custom fields. Discover the intricacies of testing and triggering the sync to the MC Subscriber and MC Subscriber Activity custom objects in Salesforce.

Click on the thumbnail to the right to watch this tutorial on YouTube.

If you're looking for a high level quick how-to be sure to check out our sister site's original article on Blu Ninjas.